Shoppers are getting into the Halloween spirit with fun décor and accessories that are increasingly delivering sweet treats to retailers.
Halloween may be a holiday of frights, but there’s nothing for retailers to be scared of — this is a great opportunity for sales. Consider that average spending on Halloween has increased 54.7 percent since 2005, with total spending estimated to have reached $6.9 billion last year, according to the National Retail Federation (NRF).
What makes it such a popular holiday? The fact that it’s fun is a good start. “People let their hair down,” says Beth Lorentz, VP of product development at Midwest-CBK. “They’re unabashed; the holiday gives all the permission to do that.”
In 2014, weddings are expected to be a $56.3 billion industry nationwide, according to The Wedding Report, Inc., a research company headquartered in Tuscon, AZ, that tracks and forecasts the number of weddings and related consumer trends. What should you do to reap the rewards of this walk down the aisle? Read on. Continue Reading »
Whether they’re painted, printed, stitched or drawn on, products can now be personalized in more ways — and faster — than ever before. We dive into what makes this category so special. Continue Reading »
Buying “Made in America” makes a difference in local economies. Increasing numbers of your customers are waking up to that message. Yet will they pay more for locally sourced goods? Read on. Continue Reading »