Jun 19, 2012

Byers’ Choice Launches Mid-Year Products

Christmas comes early for workers at Byers’ Choice Ltd.—makers of the handcrafted Caroler figurines. The company is already gearing up for the holidays by launching its latest Carolers for the 2012 Christmas season.

The newest Byers’ Choice products will be unveiled at the summer market trade shows.

One of the new Carolers is a “Polish Star Man,” modeled off a Polish tradition, Festival of the Star. Children are sent out on Christmas Eve to spot the night’s first star before the holiday meal is served. After dinner the children wait for a visit from the Star Man, who travels from door to door with a group of caroling Star Boys.

Byers’ Choice is also launching a companion piece, “Old English Mrs. Claus,” to accompany the “Old English Santa” released in 2010.

“Christmas never ends for us at Byers’ Choice,” said Joyce Byers, founder, designer and mom of Byers’ Choice. “We love this time of year because we can announce our new additions and help start the holiday season.”

Byers’ Choice is hosting a contest to win a summer introduction Caroler figurine signed by Joyce Byers. Voters should “like” their favorite Caroler on the Byers’ Choice Facebook page, www.facebook.com/byerschoice, under the “2012 Summer Introductions” photo album. The Caroler with the most “likes” by June 30 will be designated as the prize that will be awarded to a random voter.

For more information on the Byers’ Choice Facebook contest or to see all of the 2012 mid-year product additions, please visit www.byerschoice.com.