Dec 9, 2013
PLAY VISIONS to Launch SANDS ALIVE at International Toy Fair in New York

It wouldn’t be Toy Fair without a storm, and this time around, it’s a sandstorm that will swirl through the Javits Center in February.

Play Visions, an innovator in truly engaging toys, will launch Sands Alive sets at the American International Toy Fair in New York, Booth # 479. Watch the video here.

Sands Alive is a “can’t-stop-touching-it” organic compound that feels like a luxuriously soft, sandy, doughy mixture that can be molded, packed, or poured, just like real sand. The sensation is similar to that of dough, yet completely dry-to-the-touch, non-sticky, and residue-free. Sands Alive can be packed to create paths or roadways with a rolling tool, or molded into shapes to build castles, forts, and other creations. Lift it up and Sands Alive cascades through fingers, just like real sand. Tools and molds are included in the Sands Alive play sets.

Dare we say it is better than ordinary sand for indoor play?

• Doesn’t scatter like playground or beach sand, so clean up is a snap

• Contains anti-bacterial properties so kids can share sand, sans the germs

• Made of all-natural 100% organic matter

• Hypo-allergenic

• Provides four seasons of sand play

• Does not stain, or dry out

• Will not stick to clothing or carpet

• Perfect for clean, creative, safe, free-form indoor play

• And the best part is – kids will not want to stop playing with it!

Contact:

Lauri Aibel

LA Communications

Lauri@lacommunicationspr.com

212-628-8396




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