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gift shop magazine


GSM 2008, Summer

Summer 2008

Add Sparkle to Holiday Sales

With unique ornaments and innovative displays, make the coming holiday season the most wonderful (and profitable!) season of all.

Summer 2008

Baskets & Beyond

Gift basket retailers sell many products in an amazing variety of containers. Find out how the retailers featured here got started in the business and what factors fuel their continued success.

Summer 2008

How do you host a successful in-store event during the holidays?

How do you host a successful in-store event during the holidays? What are some event ideas that can draw traffic? You probably kick off the holiday retail season with a bang. Here are some ideas to make holiday events profitable and fun.

Summer 2008

Parsing The Numbers

It is no secret that the winter holiday season is the busiest and most profitable time of the year for gift store retailers like you. Here's a look at past retail sales data and what they could mean for this year's sales.

Summer 2008

Rushed or Relaxed: Make Every Customer Visit Count!

Every customer interaction is a chance to make a sale. This is especially important during the holiday rush when many customers are harried and looking for quick solutions. Here are some ideas to maximize sales with both the rushed and the relaxed holiday customer.

Summer 2008

'Tis the Season to be Hiring

On almost every retailer's holiday "to-do" list is finding and training the right employees. Find out where to look for seasonal staff and how to motivate them.

Summer 2008

How Do You Get to the Heart of Great Customer Service?

Do you really listen to your customers? Find out how doing so can improve sales at your store.

Summer 2008

Twelve Tips To Shop the Trade Shows

Trade shows—love 'em or hate 'em, they should be an important event in your life as a businessperson. You get to see new products, renew old friendships, learn about industry trends, and develop a network of professional colleagues.

Summer 2008

Striking Gold: Gathering and Using Customer Data

You have heard it before: Repeat customers are the foundations for your store's success. Customer data used well and targeted efficiently can deliver these customers to your door over and over again. Find out how.

Summer 2008

Gift Cards: Will They Work in Your Gift Shop?

With sales of gift cards expected to reach $52 billion by 2012, the category is worth looking into. But how well will they work for you? Read on to find out.

Summer 2008

Bring in Holiday Greens

Get into the holiday spirit with some inspiring ideas for decorated Christmas trees.

Summer 2008

Baskets that Work

Gift retailers like you can benefit from creating and selling a wide assortment of gift baskets. Here are some ideas to get your creative juices flowing.

Summer 2008

Gift Baskets: Wrap Up Sales

Looking to clear excess inventory? Woo corporate clients? See how gift baskets can work to do all this and more for your gift retail business.

Summer 2008

Profit from Play

The specialty toy market is a $2.1 billion industry. And the demand for educational, quality toys is increasing. By stocking a few select lines, you too can profit from fun and games.

Summer 2008

Toy Store Retailers

These two specialty toy stores are enjoying great success. What's their secret?

Summer 2008

Just The Zing

When your customers are looking for gifts, they can't go wrong with specialty food. Retail sales of specialty foods grew 19.2 percent from 2005 to 2007. So spice up your sales by stocking up!

Summer 2008

Message in a Bauble

Believe. Faith. Mother. Friend. Jewelry with inscriptions is all the rage these days. Find out how the category is holding up in an uncertain economy and in the face of high prices for precious metals.

Summer 2008

Judaica Showcase

Hanukkah is a widely-celebrated holiday, so be sure to stock these Jewish-themed products to tap into the market!

Summer 2008

Candles Showcase

Candles are always a good sale. Check out our picks for the latest fresh scents!

Summer 2008

Baby Showcase

A cute selection of baby must-haves!

Summer 2008

Fab Finds Summer 2008

Our picks for the most fabulous finds of the summer 2008 season.

Summer 2008

Trending Up: Summer 2008

Check out these hot new trends for Summer 2008.

Summer 2008

Best Sellers in Austin, TX

Home to both Texas's state capital and one of the nation's largest universities, Austin has long been recognized for its vibrant music and arts scene. Marked by a burgeoning downtown and revitalized midtown shopping areas, Austin has also been rated as a very livable city. The gift shops profiled on these pages pay homage to the variety of inhabitants in the river city, adding just the right amount of polish to a host of unique offerings.

Summer 2008

When Opportunity Knocks

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So, what will you do when opportunity knocks this season? After all, there are many out there just waiting to be discovered. Here's to recognizing (and profiting from) every business opportunity!

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