These helpful articles on marketing, management and operations will ensure your gift retail store is properly managed.
Gift shops come in all sizes â€“ and locations! The decision to locate your business depends on a lot of factors including rent and traffic. Find out why these gift shops decided to give their local shopping centers a try.
Not sure what boards to set up on Pinterest? Here are some ideas.
In-store classes bring more visits, increased sales and best of all â€“ loads of fun! Here's a primer on how to pick and host the right class for your gift shop.
As hard as it is to imagine, what if the unthinkable happens and disaster strikes? Two retailers share their inspirational storiesâ€”the decisions they had to make and the lessons they learned in the wake of unforeseen events.
Having a store of sound credit is basic common sense for all gift retailers. Here's what you need to know to build a strong credit line for your gift shop.
Pinterest seems like the perfect social media platform in an industry where visual impact counts for a lot. Here's a peek at the hot new social media tool that's making waves.
A grassroots-induced retail phenomenon means good news for your gift shop. Find out how you can create lasting positive effects from a cash mob.
No such thing as a free lunch? Think again! Here are five ways to market your store online for free.
Gift retailers cash in on second annual event which spurred an estimated â€¨103 million Americans to shop at independently owned businesses.
If you're tired of waiting for customers to come to you, why not go to them? Taking your store to new venues is a great marketing strategy when done right.