Nov 2, 2014

Holiday Gift Guide: Celebrating SmallBy Lindsey WagnonSmithMountainLake.com

Smith Mountain Lake, VA – This holiday season, twinkling lights on Christmas trees around the Smith Mountain Lake region won’t be the only things to shine. On Nov. 29, the holiday shopping spotlight will be on SML’s small businesses and local retailers around the country with the fourth installment of Small Business Saturday.

A holiday shopping event conceived by American Express in 2010, Small Business Saturday is a counterpart to Black Friday and Cyber Monday, which provide benefit primarily to big-box and e-commerce stores. Small Business Saturday takes place the Saturday after Thanksgiving and is designed to encourage shoppers to patronize businesses that are small and local.

Brett Keister, owner of VitaZen, a health and wellness store at Westlake, has promoted the event in the past and said he hopes it will give his holiday sales an early boost this year.

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