Jun 18, 2008

Design Ideas Contracts with Brandwise for SalesOptimizer Software

Springfield, IL — Design Ideas, a well-known manufacturer of innovative home and office accessories, announced their recent agreement with Lakewood, Colorado-based Brandwise, to implement a sophisticated web-based business intelligence tool, designed to enable access to hard-to-get key data and insightful analysis any time, from any location.

“Design Ideas was looking for a proven system that could increase both sales and inventory efficiency while providing a substantial ROI,” says Sarah Bjelland, national sales manager for Design Ideas. “Brandwise was insightful and diligent in delivering a system for what we saw as our needs, while recommending valuable, added measures based upon their extensive experience.”

“We are very excited to implement our SalesOptimizer product to enhance Design Ideas’ sales efforts and help them maximize the potential of each sales call by using the information provided by our software,” said Todd Litzman, president, Brandwise.

SalesOptimizer uses powerful web-based communication tools to put key information into the hands of those who need it, when they need it, in order to increase sales, reduce costs and uncover new opportunities. SalesOptimizer’s online tools allow sales reps to access key data and insightful analysis any time, from any location. Comprehensive customer and product histories are available to sales reps at any time, and senior management can receive daily highlight reports to give them the insight and confidence of knowing which products are selling and where.

In addition, Design Ideas will use Brandwise’s real-time order processing system, VendorElite, which features order capture, centralized product/customer management, order validation against changed customer or product information, electronic transmission of data to and from sales representatives and more. As vendors receive new sales information from their sales force, it is integrated into their database, providing an unprecedented level of in-depth analysis and reporting capabilities.

About Design Ideas
Design Ideas creates innovative, fun and functional accessories for home and office. In 1984, the company debuted as a brother-sister team with one great idea. Since then Design Ideas has grown into a thriving company with more than 1,700 decorative accents, tabletop accessories and storage and organization aids. The company’s products are marketed and sold around the world under the slogan “We make things interesting.”

To learn more about Design Ideas and its innovative products, visit www.designideas.net or call 1.800.426.6394.