Apr 27, 2012

Design Design To Debut New Brand and New Retail Opportunities at the 2012 National Stationery Show

Design Design, Inc. debuts their NEW Brand, exciting new Destination Department for retailers, plus dazzling new products at the National Stationery Show May 20-23, at the Javits Center in New York City.

Attendees at NSS will experience a totally new brand from Design Design including a new logo, brand messaging and visual presentation including a redesigned booth.

Design Design will also debut their new merchandising concept, the “Destination Department” that creates a customizable, one- stop, full-service celebration destination featuring the company’s hottest product lines including greeting cards, paper tableware, gift packaging, cocktailing accents and stationery gifts. Its goal is to transform any space based on a retailer’s individual needs, and create a single shopping destination for their customers. NSS attendees will have the opportunity to preview the customizable installation firsthand at Design Design’s booth – 2320.

To add to the excitement, the company announces new additions to their product lines including over 40 new handmade card selections for Christmas, Autumn and Everyday. Designed and produced with the latest foils, glitter treatments and three- dimensional attachments, these artful treasures add an extra special touch to any occasion.

Already known for whimsical and graphic paper tableware, the company adds more sophisticated choices to dress the table. With new collections such as Estella, Linen and Grandflora, the focus is bright, beautiful color with refined prints to complement any occasion or get together. Design Design has also added onto their already popular collections. The CrystaliciousTM stationery gift line welcomes a white-barreled pen option, along with the best-selling version in black made with genuine Swarovski® crystal elements. Their wildly popular Party CoutureTM cocktailing line has also expanded to include a fun holiday theme.

“It’s a brand new day at Design Design,” says Colin Littler, Marketing Director. “We’ve redefined our brand, expanded our already diverse product line and launched our sensational Destination Department to offer even more choices to our customers. For our retail partners, we can transform any space and turn it into a stunning profit center of personal expression products. And what better venue to debut this experience then at the National Stationery Show,” says Littler.

Design Design Inc. is a wholesale provider of greeting cards, paper tableware, gift packaging, cocktailing accents and stationery gifts. Family owned for 25 years, Design Design is the “just right” choice for personal expression products. To find out more about the Design Design brand, visit http://www.designdesign.us