Leanin’ Tree appoints senior vice president of sales and marketing

Leanin’ Tree announced that Michael Strachan has joined the company’s leadership team as senior vice president of sales and marketing. Strachan brings experience leading sales and marketing initiatives across... more »

Close to Home: 3 wholesalers create high-quality products in the U.S.

A mid economic uncertainty surrounding tariffs and import challenges, several companies are touting U.S. manufacturing as a strategic solution. Three U.S.-based wholesalers — Hydra Aromatherapy, Mugsy Bakes and J6R6 — highlight the benefits of local... more »

Winter 2026 Trend Report: Dopamine Gifts

Joy is trending. As 2026 dawns, shoppers seek gifts that make them feel something the moment they see them. The “Dopamine Gifts” trend exemplifies this need, pairing saturated, upbeat colorways with inviting textures and sweet... more »

Beachside Bliss

As seen in Waterfront Living 2025. Coastal décor isn’t just for vacation homes — it’s a timeless style embraced year-round. Here we present collections full of seaside charm, letting customers savor summer long after the... more »

NY NOW and Greeting Card Association to co-locate events starting February 2026

NY NOW, produced by Emerald, announced the renewal of its strategic partnership with the Greeting Card Association (GCA) to co-locate their respective industry-leading events in New York City beginning in 2026. The collaboration will debut... more »

Selling Christmas: 21 tips for the holiday season

The National Retail Federation (NRF) numbers for winter holiday 2024 were surprisingly positive. Core retail sales grew an unexpected 4% over 2023 to... more »

Ohh Deer launches collaborations with Victoria and Albert Museum, Natural History Museum

Ohh Deer signed a license with the Victoria and Albert Museum (V&A) in London across Greeting Cards, Stationery and Gift Wrapping. The range has been developed to engage broader audiences with the V&A. Coordinating patterns... more »

Santoro celebrates 30 years of Swing Cards

Santoro marks 30 years of its beloved Swing Cards. These masterpieces of paper engineering have been dazzling fans since day one, and there’s no sign of stopping. ... more »