These articles provide tips and ideas for the most effective visual displays to create success for your store.
The International Floral and Gift Center at the Dallas Market Center plays host to many permanent botanicals vendors. Check out the displays in market to trigger some ideas you can implement in your store.
Get into the holiday spirit with some inspiring ideas for decorated Christmas trees.
It's official: The green revolution is here to stay. As your customers become more eco-conscious, now is the time to incorporate elements borrowed from nature into your store's displays.
You already know to pay attention to visual displays and to attract customers by putting out testers. But did you know that these small touches add to the sensory shopping experience? Here's a primer on how your store can add to its sensational appeal—without sensory overload!
It's one of the first lessons in visual merchandising—color sells! What's more, you don't need a big budget to create stunning displays with color. Here's how you can use your store's merchandise to create colorful, high-impact displays that work.
When it's the holidays, every bit you can do to draw your customers in, helps. A dash of creativity is all it takes to create effective displays and make this retail year your merriest ever.
In-store signs may seem commonplace, but an attractive sign placed strategically can attract customers and boost sales. Learn the tricks behind high-impact signs that lure your customers' attention and their wallets!
There's no getting around it: You just have to stock them. Those small items that add on to sales, or are simply your bread and butter. But if not grouped effectively, small can quickly degenerate into clutter. Here's how the Shop at Jenny Sweeney Designs in Chicago solves the problem.
When you're giving it all you've got, why not create attention-getting displays that will invite passersby to your store? GIFT SHOP spoke to William Brown, director of visual merchandising for Birks & Mayors Inc., a Canada- and Florida-based jewelry retailer, to find out the secrets behind good visual merchandising for the holidays. One rule: Holiday decorations should help attract customers to the gift items on display, but should never divert attention from the actual products.
A little creative touch is all you need to have your fixtures showcase your merchandise in eye-catching styles. What's more, you don't have to fork out wads of cash to create dazzling displays. Find out how retailers just like you use their fixtures for maximum, head-turning impact.
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